This year, Eff Creative Group was honored to be nominated for and win the best Global Communications Campaign for Ezer Mizion’s wildly successful #SharedLife campaign, which featured political pioneers and Hollywood A-listers, among a list of other illustrious nominees. 

Eff Creative Group was also a proud recipient of an Honorable Mention for the Brand Engagement category this year for our #SharedLife campaign; a global marketing campaign that championed the causes of the largest Jewish bone marrow registry in the world; Ezer Mizion.

Transforming the world’s largest Jewish bone marrow registry’s mission into a powerful campaign with global appeal was no easy task. This campaign is very deserving of the Big Apple Award for Global Communications.”

“Within the short period of time allocated, Eff garnered the support of thousands across the world including Israeli supermodel Bar Refaeli, Real Housewives of New York celebutante Heather Thomson and more. Now live, the #SharedLife campaign is generating awareness for the bone marrow registry and has a notable impact on saving lives across the globe.